Importance of Online Collaborative Productivity Software

A range of online companies uses online collaborative productivity software. If you don’t know what collaborative productivity software is, then you should learn about it. It could be the software that makes the difference between failure and success for a business. 


If your business doesn’t have modern productivity tools for employees, it means you’re not taking complete advantage of your human resource. 


Most businesses don’t want to implement unknown tech as it would require additional cost, time, and effort. But the results that new tech generates is worth it all. 


Today, we’re going to take a look at the basics of online collaborative productivity software, and why your company should use them. 


What is Online Collaborative Productivity Software?


One of the reasons why digital transformation can be frustrating is a lack of understanding of what it brings to the table. Most businesses don’t understand what exactly they need from tech, and what solutions they need to implement. 


Coming to online collaborative productivity software, businesses have started to understand its importance. Any organization with multiple employees requires a productivity suite for daily operations. 


Collaborative productivity software is better known to most people as a combination of multiple apps. Best examples include the Microsoft 365 productivity suite and Slack. At their core, these are cloud services that allow for instant messaging, file sharing, and collaboration across apps. Employees can use these tools to improve their day-to-day workflow. 


All You Should Know About Cloud Productivity Suites


Businesses that use collaborative software can gain the benefits of improved productivity. The need for cloud platforms that enhance productivity has increased in recent years. More and more businesses are using cloud productivity suites in recent years. 


Take us for example. In the early days of MNS Digital Flip, we used WPS for content creation and used the tool’s other offerings to complete other tasks. The experience was clunky, tiresome, and led to mistakes. 


3 months ago, we switched over to Microsoft Office 365 productivity suite, and the team collaboration, file sharing, and communication has improved by 45%. Yes, we did the math. 


Content and SEO teams had an easier way to collaborate on new pieces of content. File sharing became seamless. Maintaining records became easier. 


Having online collaborative productivity software just made life easier for all the teams working under us. It can do the same for any brand with a number of employees. 


Importance of Data in Today’s Time


When it comes to digital transformation, the term “Big Data” is used like it’s the future. While almost all of us have heard the term “Big Data” in the last couple of months. How many of us know what it actually means? And how it’s important to SMBs.


Regardless of the size of your business, you have a lot of data to handle and manage. You’re probably using online sheets to store and share your data.


What organizations do with this data makes all the difference in the world. There is software out there that can analyze data and put out something valuable, which a human eye won’t be able to do. 


This data is used for marketing and sales platforms. 


The way collaborative productivity software uses data is it makes the data-sharing process easier across teams.


A couple of months ago, our SEO team came up with a new content strategy to use based on previously collected data. It took them less than 1 minute to share their findings with the content department using instant messaging or Microsoft teams. In 30 minutes, the implementation plan for this content strategy was underway. 


Businesses can consider collaborative productivity software as a hallway that connects two teams and allows for a seamless flow of information. Teams that work remotely can collaborate seamlessly with teams working on-premises. 


Why Data Sharing is Vital to Success?


Any finding that’s not shared, and not worked on is a wasted opportunity.  An organization can only call itself data-driven when there’s a way to handle and share information within an organization. 


In 2022, businesses that aren’t utilizing data to their advantage are missing out. Sharing and utilizing data is vital. This is one of the reasons why businesses are investing more and more into tech that are allow seamless data sharing.


Here’s a report that backs our claim of collaborative software industry growth. 


Salesforce found that 86% of all SMBs blame a lack of collaborative software and ineffective communication as the driving factor in workplace failure. 


The need for an environment where information is shared seamlessly among employees is at an all-time high. 


Increasing Productivity in the Workplace


Investment in technology is directly proportional to the return on investment businesses can get after implementation. 


Businesses tend to leave digital transformation projects in the middle when shareholders struggle to see the benefits of new solutions. 


With collaborative productive platforms, the benefits gained for employees and operational productivity are easy to measure. This factor has contributed to the growth of these types of software solutions. 


It makes sense that teams who work in collaboration tend to gain more benefits than the ones that don’t.


Changing Needs of the Workforce


The modern workplace has to be flexible as new changes in the industry keep happening. 


If  you’re still wondering why businesses use online collaborative productivity software. The answer is simple and easy, it increases the operational output of employees. These systems also equip tools that employees need to work optimally. 


Just as uptake of these solutions was on the rise before the pandemic in any case. Not only that, but the pandemic also changed the attitudes of businesses regarding remote working. 


In other words, it’s in a business’s self-interest to implement technology that provides a range of flexibility to their workflows. 


Final Take


There are mainly 3 drivers for why businesses should implement collaboration and productivity software. It offers a better means of sharing, handling, and exchanging data. Thus, leading to enhanced productivity for employees. 


Almost all business types can use collaboration software, even smaller teams with less than 10 members.