SaaS or software as a service is a service that’s delivered to customers. Consumers have to pay for the software based on a subscription-based model. Based on the annual usage, the number of licenses, features, and the type of service, the prices vary. As per reports, the global SaaS market is expected to grow by almost $100 billion.
In this guide, we’ll discuss the best SaaS company in 2022 that are boosting the growth of the SaaS industry.
Key Features of Software as a Service Companies
More and more software providers are moving to the SaaS business models. Customers tend to gain a lot from the flexibility of on-demand scaling and pay-as-you-go efficiency. Industry-wide adoption of SaaS is expected to grow by over 65% in the year 2022.
Here are the top features of SaaS companies in 2022:
1. App Hosting on Cloud
All the SaaS companies are leveraging cloud technologies to deliver their solutions to the consumers. This makes it easier to monitor consumption, and scale up and down technologies if needed.
2. Endless Integrations
SaaS companies make an endless range of features available on the app. This is done using APIs, and software development kits (SDKs). Ideally, the customers should have an online catalog or marketplace where customers can download the integrations.
3. Flexible and Scalable
Hosting cloud services is crucial for businesses that require flexibility and scalability in their operations. Businesses can deploy the solution for 5 people or 50 people as per their preference. SaaS solution providers on the other hand can sell their licenses on per user basis or custom plans.
4. Straightforward Pricing Catalog
Almost all SaaS companies offer a straightforward pricing model. These pricing models clearly outline what features the user will be getting.
5. Simple Implementation of Solutions
What makes some SaaS Companies the best SaaS company is the ease of implementation. Businesses rely on SaaS companies because the solutions can be implemented without any setup or integration hassles, with the SaaS vendors providing training support. SaaS companies also streamline the maintenance of software using cloud-based updates.
Top 5 Software as a Service (SaaS) Company
Now, let’s move on to our list of best SaaS companies in 2022. We’ve done some research, and chose companies that are impacting the lives of millions every day.
Adobe came onto the scene as a company that sold licenses for its software products. But after 2012, the company has been moving to become a SaaS Organization. Adobe converted all its services into a Creative Cloud Suite, which is a cloud-based subscription. service.
Since converting to a cloud-based model, Adobe’s revenue has grown exponentially. In 2020, the company’s total revenue was $13 billion, out of which $11.6 billion was because of its SaaS platform.
Adobe is the perfect solution for small, mid-sized, and large marketing teams.
USP of Adobe:
The reason behind Adobe being a market leader in their industry is because they offer solutions for both B2B and B2C businesses. In the last couple of years, the company has provided 3D design and product development for AR.
Atlassian is another one of the best SaaS companies offering collaboration tools for businesses with widespread teams. All the products are catered toward project management, security use cases, and team collaboration. The company can integrate with a variety of third-party products, and you can get these for your businesses from their in-built marketplace.
Atlassian is doing incredibly well in the SaaS environment as their revenue in Q3 of 2020 was $411.6 million.
USP of Atlassian:
Atlassian is incredible for offering point solutions for most business problems. The products can help non-tech teams such as HR to handle day-to-day tasks. At its core, then it’s a one-stop productivity and business enablement solution.
Everyone is familiar with Google. While Google isn’t a SaaS provider on its own, it does offer some infrastructure offerings such as Google Cloud. In recent years, Google’s SaaS solutions have gained a strong footing in the market. The company re-shaped its old G-Suite offering as Google Workspace. This has helped Google in increasing its SaaS revenue.
Google has created a whole array of SaaS-based productivity tools, alongside the marketing and management tools.
USP of Google SaaS:
Google’s SaaS products have garnered a great following because of its design and aesthetic, and excellent usability for business users. While SaaS may not be its main revenue generator, the tools have been helping businesses in boosting their operations.
Microsoft has also entered the SaaS industry, and it has soon become one of the best SaaS company on my list. The company has made all the right moves when it comes to SaaS tools. Its initial license-based productivity apps can now be bought under the Microsoft 365 Suite.
All the tools that you’re familiar with such as Word, Excel, Outlook, and PowerPoint are now available under the SaaS-based ecosystem. It's ideal for businesses whose workflows rely heavily on Microsoft tools.
USP of Microsoft:
What makes Microsoft the best SaaS company in my eye is its scale of reach. Combined with their experience, and brand value. The company has managed to combine data analytics good UX design, and an array of third-party integrations to provide SaaS offerings that truly help businesses.
Salesforce is a SaaS company since the beginning with a single platform. The company offers Salesforce in custom ways for different companies across several industries. Salesforce can work in financial services, education industry, consumer goods, and other industries.
Apart from the product, Salesforce is single-handedly helping businesses build a rewarding and competitive environment with a SaaS culture.
USP of Salesforce:
Salesforce is famous for providing an extremely comprehensive solution for your customer experience. The tools also help in sales team management needs.
Tags: SaaS company, best SaaS company, Software As a Service